Missouri WIC program will change its standard infant formulas from Enfamil to Similac
(Jefferson City)–WIC, the Missouri Department of Health and Senior Services Special Supplemental Nutrition Program for Women, Infants, and Children, will be changing the brand of standard infant formulas available to participating infants effective January 1st. The Missouri WIC program will change its standard infant formulas from Enfamil to Similac. Missouri WIC will issue Similac Advance, Similac Sensitive, Similac Total Comfort, Similac Soy Isomil, and Similac for Spit-Up under the new infant formula contract. WIC provides participants with these standard contract brands of formula unless there is a specific condition requiring a special formula or WIC-eligible nutritional. Pregnant women, new mothers, and families with children from birth through their fifth birthday who are Missouri residents may qualify for supplemental food benefits, nutrition counseling, and breastfeeding support. Individuals can submit a WIC Online Interest Form by visiting the Missouri WIC website at wic.mo.gov to access eligibility and initiate the enrollment process, or they can obtain additional information by calling 1-800-835-5465.